Die Werke der Familie Gumpp bestimmen bis heute sehr stark das Aussehen Innsbrucks. Vor allem die barocken Teile der Stadt sind auf die Hofbaumeister zurückzuführen. Der Begründer der Dynastie in Tirol, Christoph Gumpp (1600-1672) war eigentlich Tischler. Sein Talent allerdings hatte ihn für höhere Weihen auserkoren. Den Beruf des Architekten gab es zu dieser Zeit noch nicht. Michelangelo und Leonardo Da Vinci galten in ihrer Zeit als Handwerker, nicht als Künstler. Der Ruhm ihrer Kunstwerke allerdings hatte den Wert italienischer Baumeister innerhalb der Aristokratie immens nach oben getrieben. Wer auf sich hielt, beschäftigte jemand aus dem Süden am Hof. Christoph Gumpp, obwohl aus dem Schwabenland nach Innsbruck gekommen, trat nach seiner Mitarbeit an der Dreifaltigkeitskirche in die Fußstapfen der von Ferdinand II. hochgeschätzten Renaissance-Architekten aus Italien. Auf Geheiß Ferdinands Nachfolger Leopold V. reiste Gumpp nach Italien, um dort Theaterbauten zu studieren- Er sollte bei den kulturell den Ton angebenden Nachbarn südlich des Brenners sein Wissen für das geplante landesfürstliche Comedihaus aufzupolieren. Gumpps offizielle Tätigkeit als Hofbaumeister begann 1633 und er sollte diesen Titel an die nächsten beiden Generationen weitervererben. Über die folgenden Jahrzehnte sollte Innsbruck einer kompletten Renovierung unterzogen werden. Neue Zeiten bedurften eines neuen Designs, abseits des düsteren, von der Gotik geprägten Mittelalters. Die Gumpps traten nicht nur als Baumeister in Erscheinung. Sie waren Tischler, Maler, Kupferstecher und Architekten, was ihnen erlaubte, ähnlich der Bewegung der Tiroler Moderne rund um Franz Baumann und Clemens Holzmeister Anfang des 20. Jahrhunderts, Projekte ganzheitlich umzusetzen. Johann Martin Gumpp der Ältere, Georg Anton Gumpp und Johann Martin Gumpp der Jüngere waren für viele der bis heute prägendsten Gebäude zuständig. So stammen die Wiltener Stiftskirche, die Mariahilfkirche, die Johanneskirche und die Spitalskirche von den Gumpps.  Neben Kirchen und ihrer Arbeit als Hofbaumeister machten sie sich auch als Planer von Profanbauten einen Namen. Viele der Bürgerhäuser und Stadtpaläste Innsbrucks wie das Taxispalais oder das Alte Landhaus in der Maria-Theresien-Straße wurden von Ihnen entworfen. Das Meisterstück aber war das Comedihaus, das Christoph Gumpp für Leopold V. und Claudia de Medici im ehemaligen Ballhaus plante. Die überdimensionierten Maße des damals richtungsweisenden Theaters, das in Europa zu den ersten seiner Art überhaupt gehörte, erlaubte nicht nur die Aufführung von Theaterstücken, sondern auch Wasserspiele mit echten Schiffen und aufwändige Pferdeballettaufführungen. Das Comedihaus war ein Gesamtkunstwerk an und für sich, das in seiner damaligen Bedeutung wohl mit dem Festspielhaus in Bayreuth des 19. Jahrhunderts oder der Elbphilharmonie heute verglichen werden muss. Das ehemalige Wohnhaus der Familie Gumpp kann heute noch begutachtet werden, es beherbergt heute die Konditorei Munding, eines der traditionsreichsten Cafés der Stadt.

The abundance of churches, chapels, crucifixes and murals in public spaces has a peculiar effect on many visitors to Innsbruck from other countries. Not only places of worship, but also many private homes are decorated with depictions of the Holy Family or biblical scenes. The Christian faith and its institutions have characterised everyday life throughout Europe for centuries. Innsbruck, as the residence city of the strictly Catholic Habsburgs and capital of the self-proclaimed Holy Land of Tyrol, was particularly favoured when it came to the decoration of ecclesiastical buildings. The dimensions of the churches alone are gigantic by the standards of the past. In the 16th century, the town with its population of just under 5,000 had several churches that outshone every other building in terms of splendour and size, including the palaces of the aristocracy. Wilten Monastery was a huge complex in the centre of a small farming village that was grouped around it. The spatial dimensions of the places of worship reflect their importance in the political and social structure.

For many Innsbruck residents, the church was not only a moral authority, but also a secular landlord. The Bishop of Brixen was formally on an equal footing with the sovereign. The peasants worked on the bishop's estates in the same way as they worked for a secular prince on his estates. This gave them tax and legal sovereignty over many people. The ecclesiastical landowners were not regarded as less strict, but even as particularly demanding towards their subjects. At the same time, it was also the clergy in Innsbruck who were largely responsible for social welfare, nursing, care for the poor and orphans, feeding and education. The influence of the church extended into the material world in much the same way as the state does today with its tax office, police, education system and labour office. What democracy, parliament and the market economy are to us today, the Bible and pastors were to the people of past centuries: a reality that maintained order. To believe that all churchmen were cynical men of power who exploited their uneducated subjects is not correct. The majority of both the clergy and the nobility were pious and godly, albeit in a way that is difficult to understand from today's perspective.

Unlike today, religion was by no means a private matter. Violations of religion and morals were tried in secular courts and severely penalised. The charge for misconduct was heresy, which encompassed a wide range of offences. Sodomy, i.e. any sexual act that did not serve procreation, sorcery, witchcraft, blasphemy - in short, any deviation from the right belief in God - could be punished with burning. Burning was intended to purify the condemned and destroy them and their sinful behaviour once and for all in order to eradicate evil from the community.

For a long time, the church regulated the everyday social fabric of people down to the smallest details of daily life. Church bells determined people's schedules. Their sound called people to work, to church services or signalled the death of a member of the congregation. People were able to distinguish between individual bell sounds and their meaning. Sundays and public holidays structured the time. Fasting days regulated the diet. Family life, sexuality and individual behaviour had to be guided by the morals laid down by the church. The salvation of the soul in the next life was more important to many people than happiness on earth, as this was in any case predetermined by the events of time and divine will. Purgatory, the last judgement and the torments of hell were a reality and also frightened and disciplined adults.

While Innsbruck's bourgeoisie had been at least gently kissed awake by the ideas of the Enlightenment after the Napoleonic Wars, the majority of people in the surrounding communities remained attached to the mixture of conservative Catholicism and superstitious popular piety.

Faith and the church still have a firm place in the everyday lives of Innsbruck residents, albeit often unnoticed. The resignations from the church in recent decades have put a dent in the official number of members and leisure events are better attended than Sunday masses. However, the Roman Catholic Church still has a lot of ground in and around Innsbruck, even outside the walls of the respective monasteries and educational centres. A number of schools in and around Innsbruck are also under the influence of conservative forces and the church. And anyone who always enjoys a public holiday, pecks one Easter egg after another or lights a candle on the Christmas tree does not have to be a Christian to act in the name of Jesus disguised as tradition.

Anyone travelling in Austria will be familiar with the domes and onion domes of churches in villages and towns. This form of church tower originated during the Counter-Reformation and is a typical feature of the Baroque architectural style. They are also predominant in Innsbruck's cityscape. Innsbruck's most famous places of worship, such as the cathedral, St John's Church and the Jesuit Church, are in the Baroque style. Places of worship were meant to be magnificent and splendid, a symbol of the victory of true faith. Religiousness was reflected in art and culture: grand drama, pathos, suffering, splendour and glory combined to create the Baroque style, which had a lasting impact on the entire Catholic-oriented sphere of influence of the Habsburgs and their allies between Spain and Hungary.

The cityscape of Innsbruck changed enormously. The Gumpps and Johann Georg Fischer as master builders as well as Franz Altmutter's paintings have had a lasting impact on Innsbruck to this day. The Old Country House in the historic city centre, the New Country House in Maria-Theresien-Straße, the countless palazzi, paintings, figures - the Baroque was the style-defining element of the House of Habsburg in the 17th and 18th centuries and became an integral part of everyday life. The bourgeoisie did not want to be inferior to the nobles and princes and had their private houses built in the Baroque style. Pictures of saints, depictions of the Mother of God and the heart of Jesus adorned farmhouses.

Baroque was not just an architectural style, it was an attitude to life that began after the end of the Thirty Years' War. The Turkish threat from the east, which culminated in the two sieges of Vienna, determined the foreign policy of the empire, while the Reformation dominated domestic politics. Baroque culture was a central element of Catholicism and its political representation in public, the counter-model to Calvin's and Luther's brittle and austere approach to life. Holidays with a Christian background were introduced to brighten up people's everyday lives. Architecture, music and painting were rich, opulent and lavish. In theatres such as the Comedihaus dramas with a religious background were performed in Innsbruck. Stations of the cross with chapels and depictions of the crucified Jesus dotted the landscape. Popular piety in the form of pilgrimages and the veneration of the Virgin Mary and saints found its way into everyday church life.

The Baroque piety was also used to educate the subjects. Even though the sale of indulgences was no longer a common practice in the Catholic Church after the 16th century, there was still a lively concept of heaven and hell. Through a virtuous life, i.e. a life in accordance with Catholic values and good behaviour as a subject towards the divine order, one could come a big step closer to paradise. The so-called Christian edification literature was popular among the population after the school reformation of the 18th century and showed how life should be lived. The suffering of the crucified Christ for humanity was seen as a symbol of the hardship of the subjects on earth within the feudal system. People used votive images to ask for help in difficult times or to thank the Mother of God for dangers and illnesses they had overcome. Great examples of this can be found on the eastern façade of the basilica in Wilten.

The historian Ernst Hanisch described the Baroque and the influence it had on the Austrian way of life as follows:

„Österreich entstand in seiner modernen Form als Kreuzzugsimperialismus gegen die Türken und im Inneren gegen die Reformatoren. Das brachte Bürokratie und Militär, im Äußeren aber Multiethnien. Staat und Kirche probierten den intimen Lebensbereich der Bürger zu kontrollieren. Jeder musste sich durch den Beichtstuhl reformieren, die Sexualität wurde eingeschränkt, die normengerechte Sexualität wurden erzwungen. Menschen wurden systematisch zum Heucheln angeleitet.“

The rituals and submissive behaviour towards the authorities left their mark on everyday culture, which still distinguishes Catholic countries such as Austria and Italy from Protestant regions such as Germany, England or Scandinavia. The Austrians' passion for academic titles has its origins in the Baroque hierarchies. The expression Baroque prince describes a particularly patriarchal and patronising politician who knows how to charm his audience with grand gestures. While political objectivity is valued in Germany, the style of Austrian politicians is theatrical, in keeping with the Austrian bon mot of "Schaumamal".